Sam Mitchell


CEO, Partner

Professional Experience

As the second CEO in Sentinel’s history, Sam fosters an incredible culture that empowers our company to shine. His leadership amplifies Sentinel's presence as industry ambassadors who are dedicated to helping people achieving financial confidence and freedom. 

Sam believes the business of benefits and financial services should be “easy” and delivered by genuine people. While he doesn't take himself too seriously, he deeply values his responsibility as a leader of the company. Sam often jokes that apart from managing finances, he's had a hand in all parts of Sentinel’s operations since joining the company in 2000. 

Sam appreciates how everything at Sentinel, from fostering an authentic culture to simplifying the business of benefits for our clients, is driven by a shared mission to serve others.

Fun fact about Sam: He loves doing the “dad” thing and coaching his kids’ sports. He stays sane in the winter by going skiing with his family!

Educational Background and Certifications

  • Gordon College, Wenham, MA – Bachelor of Arts – Business Management and Accounting
  • Certified in Flexible Compensation (CFC)
  • Accredited Investment Fiduciary®, AIF®
  • Member, Vistage International since 2010


Amesbury, MA

Out of the Office

When Sam isn’t spending time with his wife Jessica and their 3 kids, he is trying to relive his glory days by playing as many sports as possible, including (semi) competitive over-the-hill soccer.

Personal Quote

“Sentinel’s innovative spirit is a perfect complement to my personality. I enjoy finding a different approach to solving the retirement and benefit needs of our clients. Providing a strategy around optimizing how people live today and save for tomorrow doesn’t have to be complicated and it doesn’t need to be boring. In fact, it can’t be.”

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